LeBron… meet LeBron.
This past Sunday you may have seen basketball legend LeBron offering wisdom to his younger self in crypto.com’s Super Bowl ad. “If you want to make history, you gotta call your own shots,” LeBron says to a teenage version of himself while in his childhood bedroom.
In collaboration with agency Springhill and director CALMATIC of production company Prettybird, our team was tasked with bringing an adolescent LeBron to life in a realistic manner. After brainstorming various methods to achieve a seamless end result, the team decided the best route was to craft a fully CG head on their actor, Bentley Green. In addition to top-tier visual effects executed by our team, Mill colourist Paul Yacono added a colour grade to the Super Bowl spot.
- The Mill
Role
Lead Compositor
Director
CALMATIC
Agency
Springhill